Tech Tip: Automated E-Mail Marketing
You want to create a sophisticated e-mail marketing campaign — one that allows you to avoid having to send out multiple emails individually by copy and pasting over and over again. It’s heartbreaking when you put in hours, or even days worth of work only to watch as 80 percent (or more!) of those ema...
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Tech Tip: Text Message Your Clients
Have you ever considered text messaging your current clients or future prospects? If you haven’t, you might want to try it out.
Consider this: According to international nonprofit trade association CTIA, over two trillion text messages were sent in 2012. That’s a breakdown of more than 171 billion p...
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Leaders vs. Managers
I was asked to write a blog article contrasting leadership and management. I’ve always thought of myself as more of a leader than a manager, yet I value the management abilities of others greatly. I view them both as extremely beneficial to businesses large and small.
At Pinney Insurance Center, Inc...
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All Things Vision
Vision and dental plans are typically offered through employers as additional health coverage. Others receive coverage through Medicare or Medicaid. But for some, this coverage is not offered or they don’t qualify, and going without makes it difficult to acquire necessary medical exams and products n...
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All Things Dental
Typically, vision and dental plans are offered through employers in addition to health coverage. For those who qualify, federally-funded programs like Medicare and Medicaid also work to protect individuals against exuberant costs. But for some, coverage either isn’t offered or they just don’t quali...
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Breaking Down Medicare Supplement Insurance
The first thing to know about Medicare Supplement Insurance is that its name is interchangeable with Medigap. The two terms describe the same product.
Here’s the short answer of what Medigap is: It does exactly what you’d expect. It supplements and fills in gaps left by Medicare.
Medigap breaks d...
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The Importance of Vision and Dental Insurance
Your clients have life insurance which protects their family from financial disruption if they die. But what about insurance that keeps them healthy while they’re living?
As insurance professionals we encourage all of our clients to live as healthy of a life as possible. This includes physical hea...
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Do Your Clients Have Medigap, Vision, and Dental?
What is the first thing you think of when the calendar turns to October? If you said Halloween, then we’re thinking alike. But we’re taking it one step (or two) further. October to us means it’s time to talk about Medicare supplement, vision, and dental insurance.
How’d we get there?
Halloween me...
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Life Insurance as an Asset Class
If you haven't talked to your clients about life insurance as an asset class, now's the time. They get stability, liquidity, and income-tax-free cash during retirement.
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Communicating Using the Kolbe Assessment
At Pinney Insurance Center, Inc., one of the first tasks we have new team members do is complete what is called a Kolbe Assessment. The Kolbe test is a unique evaluation which identifies the natural work preferences and communication styles of each individual. The Kolbe helps us understand how to tai...
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