NAIFA ClientCast

Join this month's NAIFA ClientCast Power Session LIVE for an informational webinar on marketing to women, presented by Annette Bau, CFP®.

According to Newsweek, "Women are poised to become the biggest economic engine the world has ever known.” If you're not marketing to women and couples, you're neglecting a key component of your future client base.

  • Women comprise one of the largest (valued at up to 40 trillion dollars) and most underserved niche markets available to advisors today.
  • Women control 51% of all private wealth in the U.S., make over 80% of all buying decisions, and represent 43% of potential clients with assets above $500,000.
  • It is also estimated that the majority of new income growth will go to women, due to a narrowing wage gap and rising female employment.

Learn techniques for marketing to women in order to earn more of their business, and generate a steady stream of referrals in this valuable niche market.

In this month’s Power Session LIVE webinar, you'll learn:

  • Opportunities in the women’s market
  • Where to find your ideal client
  • Investing habits of affluent women
  • Understanding the different types of women and how to approach them
  • How to use research to tap into this market
  • The best strategies to grow your market share

Title:  How to Attract & Retain Women & Couples
Date:  Friday, August 8th, 2014
Time:  8:30 AM - 9:30 AM PDT (11:30-12:30 EDT)

Register Now